Claire Nicolson: 2 x single campaign: Jan 2011 – September 2011
Claire Nicolson is a singer/songwriter with a unique voice; smooth harmonious vocals create her own blend of acoustic pop. We focused on building up her online awareness with the tracks, ‘You & I’, ‘Toothpaste & Whiskey’ and ‘Summer Wine’ (w/ Alabama 3). As well as planning and organising artist programming and assistance with radio, securing plays with both Rob da Bank’s Radio 1 show and Eddie Temple Morris’s show on XFM, we organised Claire’s launch parties, live shows and tour bookings as well as developing her biography and profile. We gained a single review with NME, two live reviews with The Fly, a plethora of coverage with various online magazines and a feature in The Sunday Times Magazine.